Blog

Insights on customer intelligence, product strategy, and building better businesses.

February 18, 2026

Why Traditional Surveys Are Failing Your Business

Response rates have dropped below 2%. Customers are fatigued. Here's what the data says about the future of customer feedback — and why conversational AI changes everything.

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February 12, 2026

The Rise of AI Insight Agents

What happens when you replace a 10-question survey with an AI that listens, adapts, and follows up? We tested it with 500 post-purchase customers. The results were eye-opening.

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February 5, 2026

Qualitative Data at Quantitative Scale

For decades, you had to choose: depth or breadth. Rich interviews or mass surveys. AI Insight Agents finally let you have both — and here's how we make it work.

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January 28, 2026

Building Pulsepath: From Idea to First 50 Brands

A behind-the-scenes look at why we started Pulsepath, the problems we're solving, and what we've learned from our earliest conversations with brands of all sizes.

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